Baby & Toddler Town has leased a freestanding showroom in Brisbane’s southern commercial precinct of Underwood.
CBRE Large Format Retail specialist Sam Macgregor negotiated the four-year lease term for the property at 80 Kingston Road, which totals 1,400sqm and shares a site with Dulux and Gyprock Trade.
Mr Macgregor said Baby & Toddler Town’s large online presence meant it required a site that offered strong branding opportunities and excellent access to major arterial roads.
“Baby & Toddler Town was drawn to the property as it sits within a thriving commercial precinct, underpinned by a large residential catchment area. Interestingly there are no baby or toddler retailers tapping into this customer pool, so the retailer seized the opportunity to gain a foothold in the area,” Mr Macgregor said.
“We’re witnessing a lot of activity in Underwood’s retail market, with the development of the new Bunnings Warehouse and the recent sale of The Zone.”
80 Kingston Road provides ample on-site parking, the opportunity to brand the façade and existing pylon sign, and high levels of exposure to over 27,000 vehicles per day. The company will benefit from being in close proximity to Underwood’s major shopping hubs - The Zone, Underwood HQ and the Underwood Marketplace Shopping Centre.
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