Podcast | Future Cities

'Tis the Season for Placemaking

18 Minute Listen


The festive season is ordinarily a time to connect with colleagues, family and friends at gatherings—both large and small—and to practice the gift of giving, but 2020 is no ordinary year.

It’s fair to say, this year is set to look a little differently than what we are used too. COVID-19 has changed the way we gather, shop and socialise within our communities and celebrating the holiday season is no different.

In this episode of Talking Property, we explore how buildings have adapted to make the holiday season safe, fulfilling and economically viable. Join Meagan Wakefield, Regional Director of CBRE Pacific’s Retail Property Management, and Brianna Taylor, Customer Experience Lead for Host, Pacific, for insights into the importance of placemaking at this time of year. 


Brianna Taylor

Customer Experience Lead, Pacific, CBRE

Brianna has designed and implemented CX strategies for some of Australia’s largest and most notable landlords. Balancing both a holistic and fine-grain approach, Brianna actively innovates customer-centric property management through brand development, amenity design, relationship strategy, placemaking and the digitisation of property operations. Brianna’s user-centric approach to property has been shaped by 10 years’ in customer experience and marketing.

Meagan Wakefield

Director of Retail Property Management, Pacific, CBRE

Meagan has over 15 years of national and international experience in retail management and marketing, including previous management roles with Westfield in Australia and Emaar in Dubai.

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